Esports: Why Brands are taking the leap in SEA and beyond
Global esports revenues to reach $1.08 billion in 2021, viewership up 8.7% YoY with a global audience of 2 billion Esports has the potential to surpass ‘sports’ as a branding medium Southeast Asia is the fastest-growing esports market with a CAGR of 36.1% YoY Ecommerce giant Lazada finds success in Indonesian esports
Esports Players League (ESPL) launches Global Amateur Esports Championships across 10 countries
ESPL Amateur Championship 2020 - A global amateur tournament for players across 10 countries to compete for prizes and international fame. Singapore (22 September 2020) - Esports Players League (ESPL), the global esports tournament network announces the first-ever global esports ‘Amateur Championship 2020’ across 10 countries around the world in regions such as Latin
Esports Players League (ESPL), partners leading Malaysian lifestyle brand Todak
Esports Players League (ESPL), the global esports tournament network has recently entered into a partnership with leading Malaysian lifestyle brand, Todak. This partnership hopes to usher a new chapter into the Malaysian esports scene. Todak is a Malaysian lifestyle brand, manufacturing well-designed and premium products inspired by their “Langgar”(hit) philosophy. The company is devoted
ESPL enters friendly partnership with HHC Motorsport
Just recently, a McLaren supported racing team by the name of HHC Motorsport showcased their McLaren 570S GT4 pure race version. Apart from the car looking really striking, so did our ESPL logo. Don't worry, we didn't throw silly money away to get this, it is a win-win collaboration and fruit of some
OPPO partners with ESPL & Digi to launch OPPO Gaming Tournament Season 1
OPPO Gaming Tournament Season 1 - prizes worth RM25,000 and is open to all gamers in Malaysia. KUALA LUMPUR (15 June, 2020) - Esports Players League (ESPL), the new global esports tournament network and platform has entered into a partnership with leading smartphone maker OPPO and Malaysian mobile connectivity and internet services provider Digi
Does the esport industry have potential for sports diversification?
Esports tournaments are getting more and more viewership, as various streaming platform such as Twitch and YouTube both reporting an increased traffic in March and April. So, does the esport industry has potential for sports diversification in future? Investment from sports club Premier League club Manchester City, launched an esports team in 2019. This team
How TikTok is transforming esports industry
Esports now are growing bigger than ever by days. Undoubtedly, social media is now an essential media tool in attracting new fans, incorporate with the brand’s awareness from various characteristics. From Twitter, Instagram, and YouTube, these are the core platforms for video content, providing different forms of storytelling today. TikTok though, is also
Leading Malaysian Telco Digi Collaborates with ESPL To Organize Stay-At-Home Esports Tournaments
KUALA LUMPUR (7 May, 2020) - Esports Players League (ESPL), the new global esports tournament network and platform has entered into a partnership with leading Malaysian mobile telco Digi Telecommunications Sdn Bhd (Digi) to organize esports tournaments. Digi is a subsidiary of the Telenor Group. ESPL and Digi are organizing their first Esports tournament
The essence behind Garena Free Fire’s success
Since year 2018, battle royale video games especially PUBG has been a trend in esport media consumption, but the last-man-standing battle is still growing till now. Many new titles are still vying for the crown. Market View Garena Free Fire debuted two years ago, and has grown into a sleeper hit esport. Its official tournament circuit
Esports Players League (ESPL) reach Latin America with it’s tournament platform, with an announcement of new strategic partners in the region.
Esports Players League (ESPL), one of the new global esports tournament network and online platform now count Latin America among its rapidly expanding territories, having entered into strategic franchisee partnerships with Arena Esports Pro Gaming, Mexico’s premier esports experience brand, grassroots esports community BroooTV in Ecuador, and Versus Esports, a vibrant esports community that spans Panama and